Four simple ways to market brands through Pinterest

Posted by on May 17, 2013

Recently, I came across an old story by PR Daily titled, “7 proven ways to create viral Pinterest posts.” These tips provide helpful insight on how one can easily promote their blog through Pinterest. However, this social site has a number of marketers wondering how they can use the fourth most popular social media site
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Bana’s wedding: Star Wars, rick rolling and Metallica

Posted by on May 13, 2013

This weekend, the Marketwave team traveled to Georgetown, Texas to celebrate the wedding of our Account Manager, Bana Varnon, to Cade Jobe. True to her personality, the wedding was down-to-earth, charming and perfectly organized. From the wedding programs (which Bana had proofed by a Marketwaver) to the music selection (ranging from Brooks and Dunn to
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Marketwave’s Most Awkward: Best (or worst) branding fails

Posted by on May 10, 2013

No one loves awkward moments more than the Marketwave team. Luckily, top brands have provided us with great fail fodder over the past 12 months. Here’s a list of our favorites: BIC for Her: A beloved local columnist, Ellen DeGeneres and sarcastic Amazon reviewers agree that this was one ugly mistake by a typically vanilla
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The surprising strength of magazine media brands

Posted by on May 8, 2013

It’s a little known secret that print media, while hurting overall, has one contender that remains strong. According to the Association of Magazine Media (MPA), a robust 91 percent of adults and 96 percent of 18-to-24-year-olds engage regularly in this “traditional” form of media. I’m certain that the reason for this is due to powerful
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