Welcome to the MarketWave Wavelengths blog and our first post. As the owner of the business I figured it would be a good idea if I wrote the first couple of posts to kick this off and join the online conversation that has already enriched me as a blog reader for several years.This will be a group-authored blog. We work so closely as a team on everything else that we decided it was best that we also blog as a team. That way you’ll experience a variety of perspectives – all different wavelengths – about what we care about, observe, agree or disagree with about business and life through our marketer’s lens.
So…away we go…
A thought for today….or, as late as this might post, for tonight.
Are you satisfied?
Or, are you striving to be better?
I think that’s an interesting thing to think about and a meeting with my CPA today made me contemplate this. It was a great meeting; One that most business owners in this economy would kill for. I was told that my business is solid, the contracts are in great shape and we’re profitable.
I should be satisfied, right? I should be pleased with that. I should be jumping up and down.
So, why aren’t I? One answer is probably because I watch the news too much and I hear daily that the dark cloud of a recession is still hanging overhead.
But, the other more important reason is this. I’m not satisfied because I know there’s always room to improve, room to grow, more to learn and new ideas to explore. And, I know we have something good that can be better.
Thomas Edison said, “Discontent is the first necessity of progress.” The way I look at it is if you’re happy with the status-quo then you are probably so busy protecting “what is” that you’re no longer seeing “what can be.”
Don’t get me wrong. I’m a glass-is-half-full kind of person and my New Year’s resolutions always start with: Remain an optimist. But, I also know that being satisfied in business often leads you to a flat-footed stance that can keep you in one place instead of moving forward.
I like the Edison quote but maybe The Rolling Stones put it best, “I can’t get no satisfaction!” As you hum a few bars of that Stones classic think about adopting that phrase as your business mantra for a while and strive for the kind of growth and progress that can’t be stifled by the status-quo…or the recession.