Branding lessons from the Dallas Mavericks’ Dirk Nowitzki

Posted by on June 15, 2011

Branding is a key part of our business at MarketWave, and not just on the corporate side. Personal branding is an important focus for us as well, and one of our own is a growing expert in the field.

Account Executive Amanda Gleason, who is finishing up a master’s degree in journalism at the University of North Texas, was a featured author this week on Dan Schawbel’s Student Branding Blog. Read it here and find out why she suggests taking branding lessons from the Dallas Mavericks’ Dirk Nowitzki.

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