Marketwave has announced the winner of its first-ever Great Work. Great Cause. search for a pro-bono client to lend the agency’s creative talent and marketing expertise to in 2014. The winner, Heroes on the Water, will receive $20,000 in pro-bono marketing and brand strategy, planning and creative execution from the Marketwave team.
After announcing the finalists in February, Marketwave interviewed the three Dallas nonprofit finalists in the search to determine which partnership would yield the most successful and impactful campaign.
Established in 2007 for war veterans, Heroes on the Water provides veterans a recreational, adventurous escape from the stresses associated with PTSD rehabilitation through kayak fishing.
“We are excited to be selected and we can’t wait to get started on some great work with Marketwave,” said Jim Dolan, Founder and Director, Chapter Programs. “This is going to help us raise awareness and allow us to grow our chapters.”
The Great Works. Great Cause. campaign is the latest in a series of nonprofit contributions from Dallas agency Marketwave, whose team helps charities strengthen relationships, make new connections and solve challenges in the communities they serve.
“We are very excited to collaborate with Heroes on the Water to help amplify their great cause and set a brand strategy that allows them to grow and connect with more military veterans and their families,” said Tina Young, President of Marketwave. “This is just the beginning of a great pro-bono partnership.”
Marketwave will begin the great work for the Heroes on the Water great cause this spring.
About Great Work. Great Cause.
In December 2013, Marketwave started Great Work. Great Cause. program seeking a nonprofit or cause to receive pro-bono marketing and branding strategy, planning and creative execution from the Marketwave team. Together, Marketwave and its pro-bono partner will create a campaign that will help the deserving organization tell their story. For more information, please visit: www.cwpreview.com/marketwave/greatcause.