By 2016, the Conscious Capitalism (CC) national business movement had attracted notable companies and passionate business leaders in the Dallas area, including those at The Container Store and Southwest Airlines. Our CEO, Tina Young, was on the Dallas Chapter Board of Directors when they asked our team to design their new website. The nonprofit needed a robust and flexible events page and a concise summary of CC’s tenets to attract new members. Now visitors can quickly find the information they need. The new site launched July 2016, and the Dallas CC Chapter has seen a 60 percent increase in event attendance, including several sold-out events.